The calorie tracker for people who’ve given up on calorie trackers.
Snap it, say it, or type it. Hoot estimates calories and macros in seconds, scores every meal, and tells you what it means in plain English. Guidance, not guilt.
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165,000+
meals logged
51 million+
calories tracked
1 in 3
meals logged with a photo
Log a meal in seconds, any way you want
The hardest part of tracking is doing it at all. So Hoot makes logging feel like texting a friend.
Photo
Snap your plate. Hoot’s AI identifies the food and estimates calories, protein, carbs, fat, fiber, and more.
Voice or text
Tap the mic and say “two eggs, toast, and a latte.” Or type it however you’d say it. No database scrolling, no hunting for the right brand.
Favorites and re-log
Eat the same breakfast most days? Log it again in one tap. About 1 in 6 Hoot meals are logged this way.
Clarify in a tap
If a typed log is vague, Hoot flags it and lets you add the missing detail, so the numbers get better without starting over.
Every meal gets a Nutrition Score from 1 to 100
Calories tell you how much. The Nutrition Score tells you how good.
What goes into it
Each meal is scored on protein, fiber, sugar, saturated fat, sodium, and how processed it is, so you can see at a glance whether it’s moving you forward.
Why it matters
Users whose average Nutrition Score was 76 or higher lost weight 94% of the time, compared with 73% for users who averaged under 70.
Feedback that teaches, not scolds
Every score comes with a plain-English read on what’s working and what to watch. Not “you went over.” More like “excellent source of protein.”
See the assumptions behind every estimate
AI estimates are a starting point. Hoot shows its work, so you stay in control.
No black box
Hoot lists how it read your meal, from portion size to cooking method, so you always know what was logged and why.
Quick Adjust
Change a portion or swap an item without starting the log over.
Consistency over precision
You don’t need lab-grade numbers to see progress. You need a log you’ll actually keep.
See the week, not just the meal
One big dinner doesn’t matter. The trend does.
Streaks that reward showing up
Build your streak one day at a time. Miss a day? Pick back up tomorrow.
Weekly Insights
The Insights tab rolls your logs into weekly trends: average calories, macro balance, and your average Nutrition Score.
Weight tracking
Log weigh-ins and see your trend line, not daily noise.
Goals built on science, adjusted as you go
Tell Hoot about yourself and your goal, and it builds a daily calorie and macro plan.
An established method
Your plan starts from the Mifflin-St Jeor equation, a research-backed way to estimate energy needs, then adjusts for your goal and pace.
A sensible floor
Hoot never sets a daily target below 1,200 calories for women or 1,500 for men.
Recalculate when things change
When your weight or goal changes, Hoot prompts you to recalculate, so your targets stay realistic.
Built for real life
iPhone
Home Screen widget
See where you stand and jump into logging without opening the app.
Water tracking
Log a glass in a tap and watch your daily target fill up.
Hoot+ on iPhone
Apple Health sync
Connect Hoot to the rest of your health data.
iPhone and Android
Same Hoot, wherever you are.
Guidance, not guilt. Progress, not perfection.
Hoot will never shame you for a pizza night. Miss a day? Pick back up tomorrow. The goal isn’t a perfect log. It’s understanding your food well enough that healthy choices start to feel normal.
Feature questions
How does Hoot estimate calories from a photo?
Hoot uses AI to identify the foods on your plate, estimate portion sizes, and calculate calories and macros. You can review and adjust any log.
How accurate is AI calorie tracking?
AI estimates are a strong starting point, not lab measurements. Hoot shows the assumptions behind each estimate, and you can edit any detail. Consistency matters more than perfect precision for seeing progress.
What is the Nutrition Score?
A 1 to 100 rating for each meal based on its nutritional balance, so you can judge quality, not just quantity.
Can I log by voice?
Yes. Tap the mic and describe your meal in your own words.
Does Hoot track macros?
Yes. Every log includes protein, carbs, and fat, plus fiber, sugar, sodium, saturated fat, and cholesterol.
Is Hoot available on Android?
Yes. Hoot is available on iPhone and Android.
Ready when you are
Every new account starts with a 7-Day Guest Pass. After that, Hoot+ is $9.99 a month or $39.99 a year.