8 Apps Like Noom in 2026 (Every Price Checked)

Last updated: August 2026

Most people go looking for apps like Noom on the day the math stops making sense. Not because the app failed them. Because they did the division.

Here is the division. Noom's own pricing page lists three plans: $169 for four months, $179 for six months, and $209 for twelve. Run those numbers and the four-month plan costs $42.25 a month, the six-month plan costs $29.83, and the twelve-month plan costs $17.42. Same app, same curriculum, and a spread of nearly $25 a month depending on how long you were willing to commit on the day you signed up. Apple's listing for the app shows in-app purchases running from $44.99 all the way to $199.99, which is the same story from a different angle.

So the honest version of the question is not really "what is cheaper than Noom." Plenty is. The question is what you were actually paying Noom for, and whether a cheaper app still gives you that.

Because Noom is not a food logger that got expensive. It is a behavior-change course with a food logger bolted on, and that distinction decides whether your replacement will work or quietly sit on your home screen for a month.

Full disclosure: Hoot makes The Daily Nest. We compare ourselves honestly and tell you when a competitor wins. In this roundup Cronometer wins on price-to-depth, WeightWatchers wins on structured group coaching, and a free federal program beats all of us on cost. Here is the map.

Quick answer: The best apps like Noom in 2026 are Hoot for fast AI logging, Simple for Noom-style AI coaching, and Cronometer for nutrition depth at the lowest price. Noom Weight lists $209 for twelve months on its own pricing page, while Cronometer Gold lists $59.99 a year and MyFitnessPal Premium lists $79.99 a year on the App Store. Lose It! sells a Premium Lifetime license listed at $49.99, which is less than a single year of Noom.

Key takeaways

• Noom's price depends entirely on your commitment length. Its pricing page lists $169 for four months and $209 for twelve. The longer plan costs $40 more and gives you eight additional months.

• You are paying for the curriculum, not the database. Noom's food log is unremarkable. Its psychology course is the product, which is why swapping in a pure tracker can feel like a downgrade even when it costs a fifth as much.

• Cronometer is the value leader here. Gold is listed at $59.99 a year on the App Store, about $5.00 a month, and the free tier already tracks a full micronutrient panel.

• Lose It! sells a lifetime license. Listed at $49.99 for Premium Lifetime, it costs less once than Noom costs for one year.

• The evidence favors a long program, not a short one. The US Preventive Services Task Force found that effective behavioral weight programs generally ran one to two years, with 12 or more sessions in the first year.

How much does Noom actually cost in 2026?

Noom Weight is listed at $169 for four months, $179 for six months, and $209 for twelve months on Noom's own pricing page, before tax or promotional discounts. Noom Med, the program that includes telehealth and medication, is priced separately and considerably higher.

The wrinkle is that Noom customizes your offer based on how you answer the sign-up questionnaire. Two people can start the same program on the same day and see different numbers, which is exactly why the internet is full of contradictory Noom price claims. Here is what the company itself lists.

Pricing verified August 2026 from Noom's published pricing page and the app's App Store listing.

Stare at the first three rows for a second, because they contain the single most useful fact in this article. Going from the four-month plan to the twelve-month plan costs $40 more in total. Not $40 a month. Forty dollars, once, for eight extra months of the same program.

Most people who feel burned by Noom's price bought the short plan. That is the expensive one.

What are the best apps like Noom?

Eight apps cover nearly everyone leaving Noom, and they split cleanly by what you are replacing: the coaching, the logging, or the cost. Every price below came from the app's own App Store listing or its official pricing page in August 2026.

A caveat that applies to every row. Most of these apps run several price points simultaneously across promotions, legacy plans, and regions, so the number on your checkout screen may not match the number in any review, including this one. Check before you subscribe.

At 68 weeks, Noom participants had lost 4.1% of their body weight while the control group gained 1.5%. Source: McCallum et al., Obesity Science & Practice, 2026, a randomized controlled trial of 427 adults funded by Noom.

That result deserves to be stated plainly even in an article about leaving Noom, because it is the strongest evidence any app on this list has published about itself. In the same trial, 41% of Noom participants reached at least 5% body weight loss versus 19.5% of controls. It was funded by Noom, which you should weigh accordingly, but it was randomized and it was peer reviewed. Most of Noom's competitors have published nothing comparable.

Which app should you switch to?

Pick by what you are replacing, not by which app has the longest feature list. Below, each app gets the honest version: the thing it does better than Noom, and the thing it does worse.

Cronometer, if you want depth for the least money

Cronometer is the value pick on this list and it is not particularly close. Gold is listed at $59.99 a year on the App Store, which works out to about $5.00 a month, and $209 minus $59.99 means you keep $149.01 a year compared with Noom's annual plan. The free tier is genuinely usable and already tracks a full micronutrient panel rather than just the big three macros.

Here is where Cronometer honestly beats us: if you want lab-grade nutrition data, verified food entries, and a complete micronutrient breakdown, Cronometer is better at that than Hoot and better at it than Noom. We are not going to pretend otherwise.

What it will not do is coach you. Cronometer is a measuring instrument. If the thing keeping you consistent was Noom's daily lesson and its cheerful nudge, Cronometer will feel like being handed a spreadsheet and wished good luck.

Simple, if you want the AI coach without the course

Simple is the closest structural match to Noom on this list. It is built around an AI coach that checks in daily, and its App Store listing shows in-app purchases ranging from $14.99 to $59.99, with a 4.7-star average across roughly 394,000 US ratings. Like Noom, it prices you through an onboarding quiz, so your quoted number will vary.

The trade is real. You get conversational coaching that responds to what you actually ate, and you lose the sequenced curriculum. Noom teaches you cognitive behavioral concepts in a deliberate order over sixteen weeks. Simple talks to you. Those are different products even though they feel similar in a screenshot.

WeightWatchers, if the group structure was the point

WeightWatchers is the one app here that can beat Noom at Noom's own game, because it has been running structured behavioral weight programs since before smartphones existed. Its Core plan is listed at $10 a month on a 12-month commitment, renewing at $12 a month, which is $120 for the first year against Noom's $209.

The company filed prepackaged Chapter 11 in May 2025, eliminated $1.15 billion in debt, and emerged as a private company in June 2025. Members were not disrupted. It is worth knowing, though, because the thing that pushed WW into restructuring was the same thing reshaping Noom: GLP-1 medications ate the market for paid willpower.

If the points system is what you are unsure about, we mapped out the modern alternatives to Weight Watchers in a separate breakdown.

Lose It!, if you want to stop paying subscriptions entirely

Lose It! sells something almost nobody else does anymore: a lifetime license, listed at $49.99 for Premium Lifetime on the App Store. Pay once, own it. That is less than one year of Noom's annual plan and roughly a third of what Noom's four-month plan costs.

The app itself is a competent, unfussy calorie counter with a 4.8-star average across about 771,000 US ratings. It will not teach you anything. If subscription fatigue is the actual reason you are here, this is your answer and you can stop reading.

MacroFactor, if you want the math to adapt

MacroFactor is listed at $11.99 a month or $71.99 a year, about $6.00 a month annually. Its differentiator is a genuinely clever adaptive engine: it reads your weight trend and your logged intake, works backward to your real energy expenditure, and adjusts your targets without you touching a setting.

It beats Hoot on that specific piece of math, and it beats Noom by a mile. It is also the least hand-holding app on this list. There is no free tier, only a 7-day trial, and the interface assumes you already know what a maintenance calorie level is.

MyFitnessPal, if you just want the biggest database

MyFitnessPal Premium is listed at $19.99 a month or $79.99 a year, and its 2.4 million US ratings make it the default answer for a reason. If you eat a lot of packaged and restaurant food, its database will have the entry.

The complaints are also the oldest complaints in this category. Logging is slow, the free tier has been thinned repeatedly, and the barcode scanner moved behind the paywall. At $79.99 a year you are paying $129.01 less than Noom and getting no coaching whatsoever.

We put the three head to head, including how the coaching model changes the answer, in our MyFitnessPal, Noom, and Hoot comparison.

FatSecret, if the budget is zero

FatSecret keeps core calorie tracking free, with Premium listed between $38.99 and $59.99 a year depending on region and promotion. It holds a 4.8-star average across roughly 15,000 US ratings and includes a community feed, which is the closest free approximation of Noom's group element.

It looks its age. But if you are switching because $209 was not in the budget this year, free is hard to argue with.

Is there a free version of what Noom teaches?

Yes, and almost nobody mentions it. Noom's curriculum draws on the same cognitive behavioral and lifestyle-change tradition as the Diabetes Prevention Program, and that program is available free to a lot of people through the CDC's National DPP.

The original trial is one of the most cited results in the field. The Diabetes Prevention Program Research Group randomized 3,234 adults with elevated blood glucose and found that a lifestyle intervention targeting 7% weight loss and 150 minutes of weekly activity cut the incidence of type 2 diabetes by 58%, published in the New England Journal of Medicine in 2002. Metformin, for comparison, cut it by 31%.

Medicare Part B covers the Medicare Diabetes Prevention Program for eligible beneficiaries at no cost, and many employers and insurers cover the National DPP as well. It runs 16 weekly core sessions followed by monthly maintenance sessions, which is a structure Noom subscribers will find very familiar.

Effective behavioral weight programs generally lasted one to two years, and most delivered 12 or more sessions in the first year. Source: US Preventive Services Task Force recommendation statement on behavioral weight loss interventions, 2018.

That USPSTF finding is the quiet argument against Noom's short plans, and against app-hopping in general. The dose that has evidence behind it is a year, not sixteen weeks. If you are going to pay for a program, the cheap annual plan is the one that matches the research. If you are going to switch to a tracker, the question is whether you will still be opening it next spring.

Where Hoot fits

Hoot is the answer to a specific version of the Noom problem: you did not need a course, you needed logging that does not feel like data entry.

A large share of Noom churn is not philosophical. People stop because logging a real dinner, the kind you improvised from what was in the fridge, takes too many taps and too much searching. Hoot handles that by letting you log with text, voice, or a photo, and doing the lookup and the math on its end. You describe the meal the way you would describe it to a friend.

Around that, Hoot keeps the parts of a coaching app that actually earn their place. The Nutrition Score gives you one number for food quality instead of six columns to interpret. Hoot Says surfaces the patterns you would not notice yourself, like a protein target you only hit on weekdays. Streaks and Apple Health sync handle the rest quietly.

Where Hoot is not the right answer: if what kept you going was a human coach, a group of people doing the same program, or a structured lesson every morning, Hoot will feel too quiet. Take WeightWatchers or the National DPP instead. And if you want a complete micronutrient panel down to the trace minerals, Cronometer is still the better tool.

For a wider look at the field, including the apps that lean hardest into gentle coaching, see our full breakdown of Noom alternatives.

Which app fits your reason for leaving?

Match the app to the sentence that sounds most like you.

One honest note on switching in general. Every app on this list will work if you use it, and none of them will work if you do not. The best predictor of whether your replacement sticks is not its feature list. It is whether logging a normal Tuesday takes ten seconds or two minutes.

What to do this week

Before you subscribe to anything, do one thing: figure out which part of Noom you are actually replacing. Write down the reason you stopped. If the sentence is about money, Lose It!'s lifetime license or FatSecret's free tier ends the problem permanently. If it is about friction, you want faster logging. If it is about the coaching, do not downgrade to a tracker and expect to feel the same.

Then give the replacement two weeks of honest use before you judge it. Most app switches fail in the first four days, during the stretch where the new thing is unfamiliar and the old thing was at least a habit.

Log a real meal in seconds, not minutes. Hoot handles the lookup and the math so tracking survives past week three. You eat. We do the math.

Frequently asked questions

What app is most like Noom but cheaper?

Simple is the closest structural match, built around an AI coach with daily check-ins, and its App Store in-app purchases are listed from $14.99 to $59.99 against Noom's $209 annual plan. If you want the structured group-program feel instead, WeightWatchers Core is listed at $10 a month on a 12-month commitment. Both cost less than Noom's shortest plan on a monthly basis.

Is there a completely free alternative to Noom?

FatSecret keeps its core calorie tracking free, and Cronometer's free tier tracks a full micronutrient panel. For the behavioral coursework rather than the tracking, the CDC's National Diabetes Prevention Program is often free through employers and insurers, and Medicare Part B covers the Medicare version at no cost for eligible beneficiaries.

Why is Noom so expensive?

You are paying for a curriculum and human-supported coaching infrastructure rather than a food database, and the price scales with how short a commitment you choose. Noom lists $169 for four months and $209 for twelve, so the shortest plan costs $42.25 a month while the longest costs $17.42. Most people who describe Noom as expensive bought a short plan.

Does Noom actually work?

A randomized controlled trial of 427 adults published in Obesity Science & Practice in 2026 found Noom participants lost an average of 4.1% of body weight at 68 weeks while controls gained 1.5%, and 41% of Noom participants reached at least 5% loss versus 19.5% of controls. The study was funded by Noom, so read it with that in mind, but it was randomized and peer reviewed.

Should I cancel Noom before the annual plan renews?

That depends on whether you are using it, not on the price. The USPSTF found that effective behavioral weight programs generally ran one to two years with 12 or more sessions in the first year, so quitting a program you are engaging with at the four-month mark works against the evidence. If you have not opened the app in a month, that is a different conversation.

Is Noom worth it compared with just tracking calories?

It depends on whether structure is your bottleneck. If you already know what to eat and simply need the numbers, a tracker at $59.99 to $79.99 a year does that job and you keep the difference. If you have tracked calories before and stopped every time, you are probably paying Noom for the part trackers do not provide.

Can I use Noom alongside a GLP-1 medication?

Noom sells that combination directly through Noom Med, listed from $39 for a 30-day telehealth trial up to $299 a month for its full-dose GLP-1Rx Plus program. Whether a medication is appropriate for you is a decision for a licensed clinician, not an app comparison article, and medication costs are billed separately from the program fees.

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Disclaimer: Hoot provides general nutrition information for educational purposes only. It is not medical advice. Consult a qualified healthcare provider for personalized dietary guidance.